Businesses face many challenges from attracting your ideal clients and branding to establishing a growth plan or expanding your offers. In addition to the practical strategies and actions you need to take, you must also consider what’s going on inside your head. Yes, your mindset plays a huge role in your success.
This coaching program is designed to accelerate your business growth and give you the tools to create an outstanding business. Although I have suggested modules and topics to cover, it is also flexible and can adjust to your needs.
The following outline will give you an idea on what we could cover in the 6 Month program.
~ Develop clear Business vision, mission and goals for the next 3 years and how it fits in with your Life goals
~ Create a business plan that will set you up for success
Now is the time to remove money blocks, create a new, empowering money story and own your worth. Coaching together, we’ll create a fresh, empowering success mindset for you — shifting your beliefs and actions in the process — so you quickly begin creating new and exciting results in your business.
An important part of lead generation and booking more clients is to have a very clear understanding of the specific group of people who are looking for your services and also a well framed set of problems you solve. This means developing your specific niche. The Nail Your Niche module will help you -
~ Zero in on your Ideal Clients, the problems they have and the solution you offer so you can start attracting new clients with freedom, clarity and confidence
~ Reveal your most lucrative niche. I'll coach you through an exciting process to discover your niche so you can rapidly begin increasing your income and open up new opportunities to thrive
~ Create an authentic marketing message. We have an excellent template I’ll coach you through that teases out the right words for you to use in your marketing
Branding can be very confusing because there isn't any one thing you can point to and say ' That's a Brand'. Most people associate Logo's and Taglines as a company's brand but there is SO much more to establishing an authentic, memorable brand. Your Brand is the PROMISE of an EXPERIENCE
Your Brand is an opportunity to create meaningful, thought-provoking connections with your customers or clients.
~ Discover your Brand Archetype, which perfectly captures your spirit, personality and passion, transforming YOU into an authentic brand you can instantly use to launch this exciting new direction in your business
~ Confidently identify key touchpoints that will enable the sort of clear messaging that is beautifully aligned to your Brand Values and Offers
~ Identify your unique brilliance and use it as a powerful catalyst for focusing your gifts and talents on your most profitable actions
~ Assess your Offer Profile, Packages and Pricing to ensure you charge what you’re worth and choose the irresistible language the draws your ideal clients to you
~ Every business has the opportunity to offer packages and the benefits are huge – you serve clients who truly desire what you have to offer, while you work fewer hours for significantly more income. This could be what catapults your reputation, too.
~ If you struggle with how much to charge and how to confidently talk about your fees, you are not alone. I’ll coach you to clear out feelings of unworthiness, plus give you practical tools so you can charge what you’re worth and discuss your fees like a pro.
~ Discover exactly where to quickly find new, potential clients you feel comfortable connecting with
~ Must-have secrets to talking about your offer in clear, benefit-rich language so you get more ‘Yes’s’ from your ideal clients
~ Create a simple action plan that eliminates procrastination and keeps you moving forward signing on new clients month after month
~ Isolate your most pressing Marketing Challenges
~ Establish clear Marketing Goal/s
~ Review the marketing data already established and integrate it into a well thought out strategy including
~ Identify the Marketing mediums that fit with your brand and your personality
~ Develop a Marketing plan that you can implement yourself or outsource to a digital marketer.
"Working with Averil has been an amazing experience. The way she walked me through the exercises gave so much of clarity on how my brand should be. It feels so authentic to me now after going through the sessions with Averil. Highly recommended for a coach, consultant or a service provider who wants to build their brand in a noisy market and be themselves. Thankyou Averil🙏 "
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